Headline Analyzer
Type or paste a headline to get an instant score. Checks word count, power words, numbers, sentiment, and SEO length — free, no signup.
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This tool scores your headline across six evidence-backed factors that correlate with higher click-through rates and reader engagement.
Word Count
The ideal headline length is 6–12 words. Too short and it lacks context; too long and it loses readers before they click. This tool flags headlines outside that range.
Power Words
Power words are emotionally charged terms that trigger psychological responses — curiosity, urgency, trust, or desire. Headlines with at least one power word consistently outperform bland alternatives.
- Urgency words: free, now, today, instantly, proven
- Curiosity words: secret, surprising, unknown, hidden, revealed
- Trust words: guaranteed, essential, definitive, official, trusted
- Emotion words: amazing, powerful, effortless, incredible, bold
Number Usage
Headlines with numbers (e.g. "7 Ways to…") get up to 36% more clicks than word-based equivalents. The analyzer detects both digits and written-out numbers.
Character Length
Search engines typically display 50–60 characters in a title tag. Headlines in this range avoid truncation in search results and social previews.
Question Format
Question headlines trigger cognitive engagement — readers feel compelled to find out the answer. They work especially well for blog posts and how-to content.
Sentiment
Positive sentiment headlines ("The Best…", "How to Succeed…") generally outperform neutral ones. Strongly negative headlines can also perform well in the right context. Flat, neutral headlines tend to underperform.